As 2023 draws to a close, we take a moment to look back at the top stories from the past 12 months.
Some of the most memorable stories this year were about Lazada’s new innovations, such as the eCommerce platform’s first-of-its-kind eCommerce chatbot powered by OpenAI ChatGPT technology. We also covered how Lazada has been integrating gamification into online shopping with new interactive features that keep consumers engaged.
Sustainability has also been front and center for Lazada this year. The platform released its annual ESG Impact Report, which details its progress and achievements in leveraging eCommerce as a force for good. These achievements include Lazada’s efforts to empower women sellers to grow their businesses online. The eCommerce giant also introduced the Lazada Sustainability Academy, which aims to equip digital sellers with the knowledge and tools to embrace eco-friendly practices.
This year also saw the launch of Style By Lazada, a new online series that features expert tips and insights on the latest trends in fashion, beauty and skincare. Beauty and fashion enthusiasts got to hear from L’Officiel Philippines Beauty Editor Belle Rodolfo and The Philippine Star’s resident fashion expert Marbbie Tagabucba on how to style athleisure fits from day to night, create spotlight-grabbing makeup looks and more.
As we look ahead to 2024, we can’t wait to continue sharing more exciting stories with our readers. Happy holidays, and see you next year!
Highlights from this week’s roundup include a partnership with a local model network, an e-waste disposal management campaign and a series that champions women’s voices.
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